Coffee

Some Interesting Coffee Related Statistics

ú½ The world"s second most consumed beverage behind water, coffee is also the world"s most traded consumable good. In this article we will take a look at some interesting statistics involving coffee including its consumption rates and some fair trade/organic coffee related statistics. Finland drinks the most coffee of any nation in the world, per capita. The United States comes in at 16th place, just after the United Kingdom and just before the European Union. However, the United States drinks 1/5 of the world"s coffee, making it the world"s top consumer overall. The sale of specialty coffee is growing at rate of about 20% per year and now accounts for roughly 8% of all coffee sales. Specialty coffee is defined by the Specialty Coffee Association of America (SCAA) as being coffee that scores 80 points or higher on their 100-point scale. Coffee drinkers in the United States spend just under 18 billion dollars annually, which averages out to about $165 per coffee drinker, per year. On average, men drink slightly more coffee (1.9 cups per day) than women (1.4 cups per day). Americans consume about 4.4kg (9.8 lbs.) of coffee per capita, per year. Fair trade coffee sales grew 104% between 2004 and 2007 in North America. Another rise of 100%+ is expected between 2008 and the end of 2010. For every $3 latte sold, a conventional farmer receives about two cents. With roughly 23% of the worldwide market share, Mexico is the world"s biggest producer of fair trade coffee. In fact, well over 50% of the world"s fair trade production occurs in Mexico and South American countries. Canada has seen of the largest growths in fair trade coffee consumption. Their annual consumption has grown from 425,000 kilos in 2002, to over 5 million kilos in 2008. The United States is the world"s single largest importer of organic coffee, being responsible for no less than 40% of global organic coffee imports. Despite the fact that is the most traded of all fair trade goods, as of 2008 fair trade coffee still only made up just over 1% of the entire coffee market. Statistics courtesy of coffeeresearch.org, interscience.wiley.com, interrupcionfairtrade.com and fao.org/.


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